Circular Strategies Podcast: Episode 2 with Nick Muschong

In this episode of Circular Strategies, host Bob Alvarez speaks with Nick Muschong, Chief Revenue Officer of Shapiro, about the company’s innovative approach to sustainability and the circular economy. They discuss Shapiro’s transformation from a traditional metal company to a leader in circular solutions, emphasizing the importance of customer engagement, data-driven strategies, and change management. Nick shares insights on the challenges and opportunities in the industry, the evolving mindset of customers, and the future direction of Shapiro as they aim to make a positive impact on the planet.

Listen to the Circular Strategies Podcast on YouTube and all major podcast platforms.

Keywords

circular economy, sustainability, Shapiro, innovation, customer engagement, change management, leadership, data-driven solutions, recycling, ESG

Takeaways

Shapiro operates with a startup mentality despite being 120 years old.
Customer engagement is key to driving circular solutions.
Data is essential for providing value in the circular economy.
Change management is a significant challenge in the transition to circularity.
Leadership support is crucial for fostering innovation and experimentation.
Customers are increasingly concerned about their environmental impact.
The sales approach must adapt to engage multiple stakeholders.
Circular economy conversations are becoming urgent and necessary.
Shapiro aims to develop a sustainability dashboard for customers.
The future of circularity is approaching faster than anticipated.

Titles

Innovating for a Sustainable Future

Shapiro’s Journey in the Circular Economy

Sound Bites

“We never say no to figure it out for them.”

“Change management is now happening.”

“It’s about making the planet better together.”

“We’re looking to think outside the box.”

“It’s coming faster than we think it can be.”

Chapters

00:00 Introduction to Circular Strategies and Shapiro

02:01 Shapiro’s Innovative Approach to Circularity

06:03 Customer Engagement and the Shift in Mindset

09:51 Navigating Change Management in Circular Economy

15:56 Leading a Purpose-Driven Commercial Team

21:50 Future Directions and Insights on Circular Economy

Podcasts